Watch it, Burberry times it well



I have been a great fan of Burberry trenches for a long time. For me, trench is synonymous with this brand. When I sift through various outer wears on the racks of some the stores, I always stop short of buying any other brand except Burberry when it comes to buying a trench. Reason is simple, they came out with it first… and it’s natural that they get it right every season…

So, when I first heard about the launch of Burberry Britain, and the fact that this range of watches and the inspiration behind it being the brand’s iconic trench, and the fact that young Christopher Bailey, Burberry’s Chief Creative Officer, is the mastermind behind this innovation, mentally I had already bought the watch weeks ago even without seeing it.

And now, with the official launch of the same happening a couple of days ago, finally I managed to see the product and I must say it was more or less the kind of watch that I envisaged coming out of the Burberry’s stable. Christopher has done a fabulous job of percolating the essence of trench into an impressive piece of time machine with all a sense of masculine appeal woven around it.

Christopher has successfully integrated such elements of the trench coat as the D ring of its belt, the colour of its dial drawn from the colour of the trench, and the buttons of the trench coats being interpreted into bolts giving the time piece a sense of strength and appeal. The brushed gun metal case adds on to the overall charm of this innovation. The brand comes out with a couple of mechanical movement options – manual and automatic – and in four such essential movements as Power Reserve, 3H Automatic, Chronograph and 3H Quarts… both for men and women.

Overall the timepieces look stylish and designed in a way so as to seat itself comfortably on your wrist. The uncluttered design makes it look neat and the dial and its contrasting digits and needles gives the instrument a very edgy and high-tech appeal.

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