With several young designers proving their worth on the fashion runway in the last few seasons, the need for corporate support for fashion designers has become more in recent times.

As always, these young designers come with plenty of talent and no money. Read more

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India’s designer fashion industry is less than 25 years old. And it had its drawbacks in the initial years when fashion shows were seen more as a source of entertainment than what they were meant to be. While the purpose of doing business took a back seat that time, fashion designers did score in terms of publicity. But the fact remained the same – fashion was a social circus. Read more

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It was only the other day I read about the stylists and how they make the stars in Bollywood shine better. No doubt, it’s these stylists who go around sourcing clothes and accessories for the stars right from the movies to red carpets and ribbon cuttings and other such public appearances. Read more
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So, fashion weeks are over and I am back to my routines now. This time also a model, a normal human being and a model, tripped and fell on the runway at the Wills Lifestyle India Fashion Week while dancing at the end of a designer’s showing. Big mistake! Read more

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