The rule books in India, or what some people would call the holy grail of the automotive industry–Central Motor Vehicles Rules or the Motor Vehicles Act– dont have it. The manufacturers are either confused themselves or pretend that they are. It suits them as they want to keep consumers guessing as well. Read more

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Posted by Sumant Banerji on Thursday, October 18, 2012 at 10:27 pm
Filed under Cars · Tagged car-nama, Grande Mark, hindustan times, Inala Veerabhadra Rao, Karl Heinz Servos, Mahindra Bolero, Mahindra XUV 5OO, mahindra xylo, Maruti Ertiga, maruti suzuki, news, Sports Utility Vehicle, Storme, Sumant Banerji, SUV, Tata Sumo Gold, Toyota Innova
After an insipid first two years, Japanese auto major Nissan has had a successful last two years. Read more

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Posted by Sumant Banerji on Friday, August 10, 2012 at 12:21 am
Filed under Cars · Tagged auto sector, Cars, evalia, hevrolet Tavera, India, Innova, Japanese auto major, mahindra xylo, Maruti Ertiga, Micra, New Delhi Auto Expo, Nissan, Sumant Banerji
Call it a stroke of luck or astute planning, but the launch of the Renault Duster in the first week of next month, could not have come at a better time. The domestic car industry a squeeze seldom seen in history and unlike in the crisis of 2008-09, neither the government nor the industry has any answers to it. The current problems that began with a crisis of confidence seems a lot more fundamental and India centric. Read more

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Posted by Sumant Banerji on Thursday, June 21, 2012 at 11:51 pm
Filed under Cars · Tagged BMW 3 series, car-nama, Fluence, Ford EcoSport, hindustan times, Honda city, Hyundai Elantra, Hyundai Verna, Innova, Koleos, mahindra xylo, Maruti Ertiga, MUV, news, Pulse, Renault Duster, Scorpio, Sumant Banerji, SUV, XA Alpha
Cars and motorcycles are by nature, aspirational products. Stuff that generates a feeling of awe followed by a rush of the adrenalin. It is natural then, for their advertisements to try and heighten those emotions. Read more

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Posted by Sumant Banerji on Thursday, February 16, 2012 at 10:24 pm
Filed under automobile · Tagged automotive ads, Chevrolet Beat, Fiat Punto, Hero corporate, hindustan times, Mahindra XUV, mahindra xylo, maruti, news, Nissan Sunny, Sumant Banerji, Tata Safari, tvs vego